Experience Zone Services in India

Play Experiential offers experience zone services in India designed to help brands create dedicated spaces where audiences can interact, explore and engage with the brand.


We design and execute experience zones that bring products, stories and brand values to life through experiential marketing. These zones are ideal for malls, exhibitions, events, campuses, retail spaces and public areas.

From mall activations and pop-ups to city-level and pan-India brand activation campaigns, we create experiences that people notice, engage with and remember.

Our Experience Zone Services

/ Brand experience zones

/ Product experience & demo zones

/ Mall & retail experience zones

/ Event & exhibition experience zones

/ Interactive & experiential setups

/ Tech-enabled experience zones

/ OOH & DOOH-supported experience zones

/ City-level & pan-India experience zone execution

/ Why Choose Play Experiential for Experience Zones

  • Strong expertise in experiential marketing & engagement design

  • Creative experience zone concepts aligned with brand objectives

  • End-to-end execution from design to on-ground management

  • Ability to integrate technology, digital screens & interactive elements

  • Experience delivering experience zones across India

  • Focus on audience interaction and brand connection

We don’t just create spaces, we create brand experiences inside them.

/ Frequently Asked Questions

What is an experience zone?
An experience zone is a dedicated branded space designed to allow people to interact with a product or brand through live, experiential activities.
Where can experience zones be set up?
Experience zones can be set up in malls, exhibitions, events, retail spaces, campuses, corporate parks and public locations.
Do you provide experience zone services across India?
Yes. Play Experiential provides experience zone services across India, including metro cities, tier-2 and tier-3 markets.
Are experience zones suitable for product launches?
Yes. Experience zones work very well for product launches, demos, trials and brand awareness campaigns.
Can experience zones include digital or interactive elements?
Yes. Experience zones can include LED screens, interactive displays, AR/VR, gamification and other digital elements.
Do you manage experience zones end-to-end?
Yes. We manage design, fabrication, setup, staffing, on-ground execution and dismantling.
How long can an experience zone run?
Experience zones can run for a single day, a few days, or several weeks depending on the campaign objective.
How do I start an experience zone with Play Experiential?
You can start by sharing your brand goal, location and duration. Our team will plan and execute the experience zone end-to-end.